King’s Outdoor World Blog

Yamaha is defintely jumping on board and becoming a big part of the shows this year. Not only did they auction off a Rhino 660 at the SCI Convention earlier in January, but they are now teaming up with SureFire and giving away a decked out Rhino 660 Side by Side at the SHOT Show.

If you are there you better grab a ticket and get your name in the sweepstakes. I know I will as I am heading down Wednesday night. Here is the press release I just received:

Exclusive SHOT Show Sweepstakes Gives Attendees Chance to Win One-of-a-Kind Rhino 660 from Yamaha and SureFire

Cypress, Calif. – February 7, 2006 – Yamaha Motor Corp., U.S.A. and SureFire have teamed up to build a one-of-a-kind Rhino 660 for the 2006 SHOT Show, giving attendees an opportunity to drive off with the popular vehicle just by visiting the Yamaha and SureFire booths by 3 p.m. on February 11 and filling out the entry form.

“Yamaha is excited to bring this great opportunity to SHOT Show attendees with SureFire,” says Mike Martinez, general manager of ATV/SxS operations. “Last year was Yamaha’s first time exhibiting at the show and it was a great experience for us. We definitely wanted to do something special again this year.”

The sweepstakes prize Rhino 660 will feature one-of-a-kind graphics with the SureFire and Yamaha logos, as well as a number of GENUINE YAMAHA ACCESSORIES including an aluminum top, cargo bed storage boxes, ITP tires and wheels, a Warn winch, front and rear bumper, gun scabbards and a multi-function digital meter featuring speedometer, odometer, dual trip meters, clock, and hour meter, drive indicator and coolant temperature indicator light. In addition, the Rhino 660 features SureFire’s 10X Dominator®, the world’s most advanced rechargeable flashlight. Dual reflectors and advanced technology combine to give you a choice of either a bright, long-running working beam (60 lumens for 3.0 hours), or- with a push of the two-stage switch – a searchlight-strength 500+ lumen beam that is 30 times brighter than a typical two D-cell flashlight.

The Yamaha Rhino 660 features a 660cc 4-stroke, liquid-cooled engine; Ultramatic© automatic transmission system; On-Command© three-way locking four-wheel drive system and fully independent suspension that have helped establish the Yamaha Rhino 600 as the ultimate hunting vehicle and most capable off-road SxS model available.

To enter the drawing, attendees just need to visit the SureFire booth (Booth #5529) to pick up the entry from and then return the completed form to the Yamaha booth (Booth # 8671) by 3 p.m. on Saturday, February 11. The drawing will take place in the Yamaha booth at 3 p.m. on Saturday. Winner need not be present.

The give away vehicle is just one of many activities happening as a result of the partnership between SureFire and Yamaha. Yamaha is also a sponsor of SurFire’s “Tracks Across Africa” appearing on The Outdoor Channel.